Video is so easy, and it makes it simple to produce things like blog posts, messages to customers, or just fun for the family. My wife and kids recorded us singing Happy Birthday to my nephew for his 6th Birthday. He loved it.
As long as you have a web cam, you don’t need any special [...]
After 6 different businesses, and 11 years on my own, I still have a hard time advising people if they should use their personal name as their brand, or if they should create a company name. There are pros and cons to both, but I’m not going to hash through that problem. What I enjoy doing is creating a set of rules that anyone can apply and come up with a reasonably good decision for their situation.
On one side of the spectrum, I’ve heard to brand your name, because this is the only thing you can take with you. on the other side – creating a company name shows your committed to a product or service.
I just found a free – online – screen capture system. They host your videos too, or you can post them to youtube. www.screentoaster.com
I paid $1000 for my system (AllCapture) four years ago. While it has some features I really like (like being able to cut elements), this one has new features I’ve always wanted, [...]
Today I presented at a “Fast Track Back to Work” seminar, where four speakers provided advice on how to land yourself that next job. The focus on my presentation was promoting yourself online. With the advent of Social Media Networking sites, we all have the ability to advertise ourselves, just as much as [...]
I have to say, I’m a big fan of WordPress. Primarily because they don’t pigeon hole you into a site with ads (at least the self hosted version). As I noted through a previous blog post, I was even able to make a very solid membership site with Wordpress, where each member:
could write posts
had member [...]
Today we held a Webinar to demonstrate how to create a social media account, and what to do when you create one.
We took a look at the following sites:
Face Book
Linked In
Twitter
Wordpress
NSA ProTrack
To watch this recorded session, simply click on this link.
One of the challenges of being an entrepreneur is that you have to be willing to receive advice like, “what you need to do is …” For some reason, everyone seems to think they have the answer to your business problems. I’ve been told that all I need to do is:
create a website – once [...]
I created some tips on getting your website ranked High on Google for my seminar. When I was doing my research, I found that most of the suggestions out there were too techy to implement for the common person. I took all the information I found, and selected what I thought was not only the best way to get your site noticed by Google, but also the things that anyone can implement.
Search Engine Optimization (SEO) Tips -
1. No Tricks – Google punishes sites that try and trick it!
2. META is for People – Meta tags are yesterday’s news. Now they just provide a description.
3. SiteMaps are a Must – This is the only thing I’d pay for, although I get mine for free!
4. Submit to Search Engines – First step everyone needs to do for new sites.
5. Give Images Descriptions – Google can’t see, it can only read.
6. Simple Site Navigation – Have a list of pages people can easily find.
7. Links – Linking to other sites, and having them link to you will get you noticed.
8. Content is Key – Google looks for key words in your content, not your tags.
9. Static Pages Die – Sites that don’t get updated get ignored (by everyone).
10. The Egg Comes First – You have the most power in getting people to your site, spread the word.
I presented a 90 minute seminar on Nov 20, at the Morgan Hill Community Center. I enjoy helping anyone in creating their first website, or even transitioning to a new company website. The old days of programming in html, or using FrontPage, are gone. Today we have OpenSource – a concept that allows the techy [...]
Ever wondered what you should do for your business cards? As I create new companies, or even just new projects in my company, I always find my self in need of a new card. Either my title changes, I’m promoting a new product, or join a new organization. You shouldn’t have to print 100 cards when all you need is 10.
In this video, I explain exactly how I do this, and I even demonstrate how I cut the cards. You’ll learn EVERYTHING you need to print quality business cards
